Office Angels

Building brand love

Office Angels’ co-created brand promise ‘Lead with the head. Place with the heart’, underpinned everything they did, which included sending cards to candidates and businesses they supported through the recruitment process. But times had changed, and they wanted to move to a digital, more cost-effective and sustainable solution.

So, we created a digital platform that enabled individual OA staff to send personalised emails featuring animated illustrations to bring their messages to life. Our bespoke e-cards and suite of headlines created heartfelt, memorable moments for every recipient. And, with an open rate of 81.4%, the project paved the way for a similar one with Adecco.